WineStyles Tasting Station, America’s largest hybrid retail shop and wine bar, recently announced their plans to expand nationwide. The stores act as a wine shop by day and wine bar by night. New locations will be opening in Iowa, northern Virginia and Central Florida this year. WineStyles also wants to target entrepreneurs in states such as Texas, Nebraska and Colorado to open new franchise locations. They hope to add 10 new stores by the end of the year to their existing 21 locations.
Businesses wanting to expand their franchise should consider using demographic maps to design territories and manage site selection. Studies show that older, prosperous generations consume more wine than younger generations, therefore income maps displaying household income by age would help wine businesses find the best areas to attract potential customers. No matter how niche your market, there’s a demographic map that can help you find the most profitable locations for your franchise!
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Story Source: PR Newswire